“Necessity is the mother of invention,” is an English proverb which means necessity or difficult situations encourage inventive solutions. How is it possible for entrepreneurs with little in the way of resources, a small management team, very little capital for R & D, and no customers, to take on existing companies and introduce products or…
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Listen to words of wisdom from some of our founding fathers and political thinkers: Benjamin Franklin: “When you are finished changing, you are finished.” Henry David Thoreau: “Things do not change, we change.” Ralph Waldo Emerson: “We change whether we like it or not.” We have all heard the story of the Pilgrims who landed…
MOREAre you in a market where the biggest players control the majority of the market and the remaining 25 percent is split between wide varieties of companies like yours? Do you spend your time trying to figure out how to compete on price or trying to differentiate your products from the competition? Most of us…
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In 2008, we almost lost our opportunity to enjoy Starbucks coffee and the ambience of its stores. The stock had plunged by 65 percent, and same-store sales had dropped dramatically. Wall Street analysts were predicting its demise because major fast food chains such as McDonald’s were introducing premium coffee in thousands of stores. McDonald’s concluded…
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