How companies can find the smart, creative employees they need MANY AMERICANS KNOW from watching the 1995 movie about Apollo 13, featuring Tom Hanks, the story of how that space mission averted disaster for the astronauts. But what most Americans don’t know is that the real reason they made it back to Earth safely was…
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COULD YOU HAVE EVER GUESSED that when you are using a Bravo kitchen paper towel or Toolbox shop towels that they were manufactured right here in Milwaukee by Sellars Absorbent Materials Inc.? Sellars was started in 1985 by its president and founder, John Sellars, in his Milwaukee home. John was soon joined by his brother Bill as vice president of technology and manufacturing and…
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Sendik’s game plan to compete with larger grocers WHAT DO YOU DO if you’re in a highly competitive industry and you are taking on giants who have the advantage of pricing because of their size? Sendik’s Food Market, since its inception in 1926, has competed with giants in the local grocery industry including: Kohl’s, Roundy’s,…
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Foster an innovative culture in your company. CAN A JOURNALIST BY TRAINING ever lead an advertising company that prides itself on creative solutions for clients? Remember journalists uncover objective facts and report them; hardly an exercise in creativity. But Jeff Young, the chief executive officer of Milwaukee-based marketing firm Bader Rutter, who has a background…
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